Today we open door Three, what the trends in outdoor will look like we now will see..
It is always exciting to try to understand the outdoor trends. We all got our opinion of what it would look like in the future.
Klas Sundell has done a thesis about ”the new mountain experience” He has been interweaving outdoor practitioners, mountain guides and the mountain business people.
The trend will be: short weekend adventures. Heli skiing. People don’t need to have indoor facilities such as climbing walls indoor etc. adjacent to mountain station and ski lodge areas. But if there is there, they will use it. People are more willing to pay a higher price for comfort and guided activities. The Swedish Tourist Association need to adapt to the new outdoor world. today you can travel cheaper to the alps, and cheaper stay at the cabins there and even the food is included. The alp cabins also even got a better service then the Swedish cabins. regulation of the more extreme activities will be a challenge due to landlords, natives (Sami’s) and others. It also have with safety to do as well. Authorised guides will be more needed due to people are willing to do more extreme activities, and soon the south peak of Kebnekaise will he the highest peak in Sweden.
Combined adventures with skiing, climbing and paragliding etc. will be more common. Also festivals, and the place doesn’t matter. It is the content and that it is lot of other outdoor practitioners.
Todays Christmas suggestion for the wish list will be a pair of boulder/climbing trousers from Simond. Got a pair on my own, using them every day:-)
http://www.decathlon.se/jeans-used-herr-id_8331552.html
And the days workout suggestion will be:
Keep on, see ya tomorrow…
We have to convince more people that nature is more worth when you can enjoy with time and also relax and feel the calm atmosphere in the mountains.